foodcare website on Cloudfy shown in mobile devices

To fully realise the opportunities of ecommerce for your business, integration with your other business systems should be included in your plans.

Whether you already use NetSuite to run your business operations or are looking for a solution that will help you move from business silos to an integrated ecommerce platform, Cloudfy’s NetSuite integration could be your key to the future.

Cloudfy is Cloud-based and has a specially developed connector for full integration with NetSuite. Together they provide a seamless solution that connects your ecommerce portal with order management, inventory, merchandising, marketing, finance and customer service.

This gives you a real-time synchronised view of your customers’ information and their orders as well as pricing, products, and stock information. Your customers will be able to view products, place orders and check their order history at any time and from anywhere.

Specialists in the Australian food market, Foodcare Systems Australia, decided that this was the perfect solution for them when they were ready to launch their new hybrid B2B and B2C ecommerce website.

Building on the Foodcare Systems reputation

For more than 40 years Foodcare Systems has built a great reputation for excellence, providing products and services for the food industry in Australia. Their ambition is to improve food safety and hygiene across Australia.

They deliver wide-ranging food handling and storage solutions all the way through to hygiene wear, footwear and safety equipment.

The same family members who started the business 1976 still run it today. They are focussed on meeting their customer’s needs and say that their customers are their obsession, so compromise wasn’t an option when they started to plan for online growth.

The requirement

Foodcare Systems were looking for a single customer-centric online solution for their B2B and B2C customers to replace their Magento website. It needed to be tailored to their very specific needs and be fully integrated with NetSuite.

The choice

With the power of NetSuite and the Cloudfy connector, customers can receive a true self-service experience and view the most up-to-date information about products, prices, and balances.

Having seen a demonstration of this powerful combination, Foodcare Systems decided it was the right choice to deliver their plans.

Even better, because Cloudfy is a complete Cloud-based solution, everything is included in a monthly subscription making implementation, ongoing support and growth easy to manage.

Teamwork

Developing a really strong partnership between the Foodcare Systems and the Cloudfy team has been the key to success throughout the design and implementation process. It’s an equally important part of the ongoing support that’s now in place.

Working closely with JCurve, the Australian NetSuite partner, the new hybrid website is completely integrated with super-fast real-time API (application programming interface) calls.

So, it’s been an all-round team effort, and there are already plans to add new features regularly.

The solution

The new website combined the specialist B2B ecommerce strengths of Cloudfy with a seamless portal for B2C users to explore Foodcare’s wide product range. Even without an account, unregistered users can see prices, bulk discounts, additional product information, and place orders.

However, registered B2B customers can see their trade prices when they log in to their account. There is also a wide range of features designed to make their buying experience seamless, including:

  • order templates for favourite purchases
  • a quick order facility for even faster purchasing
  • user workflows for their organisation’s own accounting systems
  • easy access to their order history to view, print or re-order
  • storage for previously generated quotes from the website.

Customer data and existing order management processes including credit control, pricing, and order processing are all seamlessly integrated. With such a large catalogue another essential feature is easy product information management.

You can find out more about the new hybrid website, powered by Cloudfy and NetSuite, in a series of videos created by Foodcare Systems.

Just get in touch if you would like to know more.