web analytics
skip to main content

Cloudfy expands North American presence with new appointment

Wayne

At Cloudfy, we’re looking to help more companies globally take advantage of our B2B ecommerce platform.

One region where we are looking to expand our presence is North America. This is why we’re bringing in dedicated team members to work with companies to make them aware of the potential of Cloudfy, before supporting through implementation, start up and helping users make the most of the platform’s potential.

Cloudfy is therefore delighted to announce the appointment of Wayne Robertson as our North America Implementation Manager.

With years of experience across IT management, operations and project delivery, Wayne will be working with B2B businesses in the North American market to provide an end-to-end service across project strategy, implementation, start up and consultancy.

This new role offers an opportunity to act as a consultant and advisor for B2B businesses,” Wayne says. “My role won’t be solely around implementing the Cloudfy platform, but also helping organizations create opportunities and take full advantage of the capabilities Cloudfy offers.

Wayne – who will split his time between Arizona and his native New Jersey – says the current B2B ecommerce market in the US in particular is fragmented. Research from eMarketer indicating that around 13% of B2B sales in the country takes place online.

There really is a huge opportunity for North American B2B companies when it comes to the power of ecommerce,” says Wayne. “One trend we note is millennials are now becoming buyers for businesses. They tend to expect streamlined digital channels in the way they work with their suppliers. That means there’s a big chance for companies to boost sales online over next few years. But this will only be achieved by delivering a good user experience and having streamlined online business processes.

As the Cloudfy platform is suited for the needs of companies across all industries, Wayne will be working across a spectrum of business areas to help customers them grow sales and reduce costs. He is particularly keen to find medium-sized businesses that have large transaction numbers but are yet to automate their selling processes.

Most companies are being conservative and underestimating the benefits of automating transaction processes through platforms such as Cloudfy,” says Wayne. “There are companies however who are rethinking how they do ecommerce, and redeveloping earlier generations of business. For example, cloud-based SaaS solutions can allow a company’s IT shop to focus more on business processes and less on the technical coding. Ecommerce can be a vehicle to modernize and transform how customers shop and streamline business processes to bring about huge positives.

Wayne sees the rise of ecommerce platforms for B2B businesses as a real positive news story, with those companies that do invest feeling a real sense of value from their investment.

B2B is a complex thing, with pricing, delivery, fulfillment, payment and orders all presenting different challenges,” he says. “This might be off-putting for businesses who currently take orders over the phone for example, and have staff that know this way of working and have done it this way for years. When we work with customers, sometimes internal anxieties arise around services and sales teams. But ecommerce doesn’t replace existing sales channels, but complements them. Ultimately, this type of solution helps augment and complement those roles. But time can be freed up to take on higher value activities, so it can be a change management story too. By working with a partner who has B2B selling experience, it can be easier to smoothly and seamlessly embrace the promise of ecommerce.

If you’re a US-based business interested in Cloudfy’s offering, contact us now to request your free demo.

Simplify

Your Cloudfy setup comes complete with a rich slate of automation tools and customer self-service features designed to minimize the reliance on your staff for routine tasks. Less admin burden, simpler IT stack, and smoother customer experiences - all out-of-the-box in a fast, turn-key setup.

Core Benefits - Simplify

Save $$$

Boost your bottom line by lowering your IT costs and reducing your admin expenses. Cloudfy's automation tools can slash your processing costs and eliminate multiple software licenses. Plus, you benefit from the IT savings of a done-for-you SaaS solution over pricey in-house development.

Core Benefits - Save

Scale

Your Cloudfy solution includes the premier slate of b2b ecommerce features for multi-national distribution that can be switched on as your business scales and your needs adapt: EDI ordering, Punchout, Multi-Store Configurations, Multi-Warehousing, Multi-Currency, Multi-Lingual and so much more.

Core Benefits - Scale
Core Benefits - Simplify Core Benefits - Save Core Benefits - Scale
  • SIMPLIFY

    Your Cloudfy setup comes complete with a rich slate of automation tools and customer self-service features designed to minimize the reliance on your staff for routine tasks. Less admin burden, simpler IT stack, and smoother customer experiences - all out-of-the-box in a fast, turn-key setup.
  • SAVE $$$

    Boost your bottom line by lowering your IT costs and reducing your admin expenses. Cloudfy's automation tools can slash your processing costs and eliminate multiple software licenses. Plus, you benefit from the IT savings of a done-for-you SaaS solution over pricey in-house development.
  • SCALE

    Your Cloudfy solution includes the premier slate of b2b ecommerce features for multi-national distribution that can be switched on as your business scales and your needs adapt: EDI ordering, Punchout, Multi-Store Configurations, Multi-Warehousing, Multi-Currency, Multi-Lingual and so much more.

    ERP Integration

    Cloudfy comes out-of-the-box with pre-built ERP integrations so launching your connected ecommerce webstore is just a simple, routine configuration task. This turn-key dynamic expedites your time-to-launch and keeps your setup and maintenance costs way down.

    EVERYONE BENEFITS FROM

    CUSTOMER SELF SERVICE

    Streamline your operation, improve customer satisfaction and accelerate your quote-to-cash cycle by giving your clients their own easy-access portal to tackle any-and-all routine requests including:
    Customer Self Service

    Complex Requirements? Bring it on!

    ENTERPRISE
    SOLUTIONS

    Featured Case Studies

    Complex Requirements? Bring it on!

    ENTERPRISE
    SOLUTIONS

    Featured Case Studies

    GET YOUR FREE GUIDE

    Picking the Right B2B Ecommerce Software

    10 Commonly Overlooked But Absolutely Critical Vetting Questions