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Product Information Management (PIM)

product information management

Cloudfy was designed from the very beginning as a software as a service (SaaS) solution to meet the needs of B2B ecommerce. That’s why the ability to manage product information easily and to integrate and scale as your business grows comes as standard.

Product information including dimensions, part numbers and technical data sheets, videos, case studies, functions and benefits can all be handled with Cloudfy’s easy to use dashboard. It’s an intuitive process, so responsibility can be shared without specialist training and you can be confident that your content is accurate and up to date.

Rich product dataproduct information management
For most B2B businesses, a list of product names and possibly an image on a product page will not be enough to meet the needs of your buyers. Product information including dimensions, part numbers and technical data sheets is likely to be a minimum requirement.

Videos, case studies, functions and benefits will all help to answer your buyer’s questions and improve their user experience, but that’s a lot of information to curate. You also need to be sure that you can easily optimize your product images and supporting files for fast load times.

Cloudfy is easy and intuitive to use so responsibility can be shared without specialist training and you can be confident that your content is accurate and up-to-date.

Integrating your information
Whatever systems you already have in place, Cloudfy’s powerful integration with major business systems such as NetSuite, SAP and Microsoft Dynamics gives you the flexibility use them together as part of a seamless system.

You can work with our integration specialists to implement full systems integration, with flat file or application programming interface (API) customizations to meet your needs.

Basic product management requirements
You can organize your products into categories that could include the part name, purpose or size, for example. They can be easily reorganized with a simple drag-and-drop interface, so product details can be quickly and accurately loaded and updated, and your buyers will find them more easily.

Multiple price lists
B2B pricing can vary depending on purchase volume, frequency and pre-negotiated discounts. Even if you have standard packs, pallets or bundles you might still want to offer additional discounts based on the total quantity ordered, for example. You can set thresholds for further bulk discounts and can even tailor pricing options to specific customers.

Alternatively, you can set a minimum order quantity (MOQ) or a minimum order value for certain products, specific quantity multiples for products sold in packs and cases.

Personalized catalog management
You can also customize product catalogs to meet the specific requirements of your customers. These can be tailored to divisions and business units or even individual buyers. User groups can be created with their own bespoke catalogs as sub-sets of your main catalog. Alternatively, you can hide certain products or prices for unregistered visitors.

Book a free Cloudfy demonstration to find out how our PIM functionality can benefit your growing business.

inventory manager and tablet

B2B Features Out-of-the-box