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International Supplier of Drilling Parts Launches Integrated Client Ordering Portal

Forum logo

Forum Energy Technologies (FET) is an international oilfield products company, supplying the drilling, subsea, completions, production and infrastructure sectors of the oil and natural gas industry.  It was formed in the summer of 2010 in a five-way merger among Forum Oilfield Technologies, Triton Group, Subsea Services International, Global Flow Technologies and Allied Technology. 

Recent additions to their catalog include Global Tubing, one of the leading coiled tubing providers in the world and Global Heat Transfer, an industry leader in radiators and cooling equipment for the oilfield.

Forum’s headquarters are in Houston, Texas with manufacturing and distribution facilities located around the world.

Case for Change

Forum Energy Technologies (FET) had a need to create a B2B ecommerce portal for their pipe, valve and fitting (PVF) solutions, allowing clear visibility of online inventory and pricing, while also integrating to the newly implemented Vision Warehouse Management software, something the existing portal had no capability of doing.  FET had a deadline to meet for going live with the selected platform, therefore it was paramount that the chosen solutions partner had the ability to react quickly to the demands of the business.

pumps and valves

The Solution

Forum Energy Technologies (FET) selected Cloudfy as their preferred platform to provide customers with real-time, up to date product information 24/7, streamlining processes and providing time saving benefits on both sides.  A speedy implementation was needed and the experience and flexibility of the Cloudfy team permitted acceleration of project delivery, aided by the internal team at FET who were able to respond quickly in providing significant data.  FET have gained many benefits since the introduction of the Cloudfy B2B Ecommerce platform including better visibility of product information for customers, not least admissible by the proven robust integration capability to transfer information between several key business applications.

Find out for yourself how you can get a B2B portal launched in just a matter of weeks with Cloudfy’s turn-key software. Schedule your free demo.



Comparable to a Swiss Army Knife, your Cloudfy-powered webstore provides you the premier slate of b2b ecommerce features you can switch on as your business grows – all bundled together in an easy, fast, scalable one-stop-shop solution. Though advanced features like EDI ordering, invoice portals and mobile apps may go beyond your initial requirements, as a fast growing company it’s best to prepare so you can avoid a costly replatforming project in the not-too-distant future. What’s more, Cloudfy’s ability to integrate with virtually any ERP, CRM, e-procurement platform, 3PL or 3rd party software is second-to-none, allowing you to easily pivot when you inevitably upgrade your back-office software.

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