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B2B Ecommerce: Direct Integration With Cloudfy Interactions


Cloudfy’s launch of its new Interactions platform completes their ambitious business to business (B2B) ecommerce portal solution.

Cloudfy CEO, Rob Williams, says: “Our sole aim is faster B2B ecommerce, whether we’re helping our customers to sell more, or improve their efficiency, we have it covered.

Our Cloudfy Interactions platform enables our larger customers to do business in real time with their suppliers and customers. It offers the highest level of out of the box flexibility of any B2B ecommerce platform.

What is Cloudfy Interactions?

The Cloudfy Interactions platform delivers the fast, easy online self-service that B2B buyers are looking for. Manufacturers, wholesalers and distributors can also make their Cloudfy ecommerce platform the hub of a streamlined and automated sales process.

Larger companies can fully integrate their entire supply chain with Cloudfy Interactions. Direct integration of multiple enterprise systems provides a single view of sales, stock control, purchase orders, order updates, products, pricing, and customer status.

Quality transactions

With this level of integration available out of the box, a modern and effective B2B ecommerce platform with direct integration can be implemented in just a few weeks.

Customers can place and track orders, view previous purchases and payments and access real-time inventory levels to avoid back-orders. They can also place orders around the clock.

For sellers, efficiency is improved and order errors are reduced. With increasing automation throughout the sales process employees can spend more time on strategic goals.

The result is improved customer satisfaction and higher margins.


The Cloudfy Interactions platform makes transactions fast and transparent.

Sellers can improve cost controls and improve the security of their supply chain.

Cloudy’s powerful application programming interfaces (APIs) and use of industry standards for secure file and data exchange enables integration with major business systems or customized solutions. Direct connections can be made using popular tools like Punchout, for example, which allows buyers to place orders from within their own procurement system.

Specialist businesses are realizing benefits by working with networks like Hubwoo, which provides spend management and collaborative business process automation, or the supply chain network, Elemic,

Many B2B distributors, wholesalers and manufacturers also sell products on e-marketplaces such as Pharmacy Buyer or even Amazon. This can also handled seamlessly by customizing an integrated platform.


Research by Forrester found that, for 40% of B2B businesses, ecommerce integration was a challenge due to difficulties with distribution partners, wholesale customers and franchises.

While this might cause some companies to hesitate, businesses can get ahead of their competition with an integration-ready platform like Cloudfy.

Custom dashboards can simplify monitoring and multiple processes can be managed from a single interface. Integration can also help to trigger proactive responses by the sales team including troubleshooting and prompts for reordering.

Talk to our integration experts today. Contact us now to request your free demo.

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