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Industrial Vacuum Manufacturer Adopts Online Ordering for their B2B Customers

Busch Vacuum Solutions, headquartered in the US, sells products for industrial vacuum and overpressure systems used in a wide range of applications, such as food packaging, sterilizing medical equipment, and clay degassing. Products include a range of pumps, blowers, compressors, and oils. In addition, they provide service and support for customers who have already purchased their proprietary vacuum systems.

Case for Change

Busch did not previously have a website with B2B ecommerce features prior to approaching Cloudfy. They wanted to make it easier for their customers to order their products 24/7 instead of taking phone orders, and only during business hours.

Busch homepage with login feature
View their new B2B ordering portal

Key Cloudfy Features


A key feature of this project is the checkout integration with Vertex’ tax calculator, which generates tax rates for companies with complex tax transactions, during the checkout experience. The tax rate for Busch’s customers is calculated based on the customer’s delivery address and the product purchased. The challenge was that Busch sells products that have an exponential number of tax scenarios based on the product and the location, and they needed their shopping cart process to calculate those taxes in real time. For example, when a Busch customer adds an item to their cart and navigates to the checkout, Vertex is triggered to provide the tax rate for that product and the customer’s location. The amount of the tax then appears right there on the checkout screen.


Cloudfy also integrated with Shipper HQ delivery software, which acts as a hub to different shipping platforms. Shipper HQ calculates the specs of the product being purchased to determine the best packaging and delivery options and integrates real time shipping rate calculations based on the delivery address.


Cloudfy’s user workflow feature that allows Busch’s corporate customers to create sub-users underneath the main customer record so that multiple people can log in through different accounts but still have their transaction recorded under the proper parent customer record.


To populate the site with products, quantities, pricing, customer records and more content, their Cloudfy ecommerce portal is setup to import data from their internal office systems using Excel and CSV import processes.

Do you need similar ordering and shipping features for your B2B ecommerce project? If so, contact us now to request your free Cloudfy demo.



Comparable to a Swiss Army Knife, your Cloudfy-powered webstore provides you the premier slate of b2b ecommerce features you can switch on as your business grows – all bundled together in an easy, fast, scalable one-stop-shop solution. Though advanced features like EDI ordering, invoice portals and mobile apps may go beyond your initial requirements, as a fast growing company it’s best to prepare so you can avoid a costly replatforming project in the not-too-distant future. What’s more, Cloudfy’s ability to integrate with virtually any ERP, CRM, e-procurement platform, 3PL or 3rd party software is second-to-none, allowing you to easily pivot when you inevitably upgrade your back-office software.

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