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Decorations Distributor Launches B2B Ordering Website to Service Their Irish & UK Clients

Premier Decorations project

The Cloudfy team was delighted to work with Premier Decorations Limited, the leading importer and distributor of seasonal decorative products in the UK and Ireland, to re-launch their online presence just in time for the 2017 festive season.

At the forefront of the decorations industry for the past 30 years, Premier Decorations is an award-winning supplier of seasonal decorative products encompassing an impressive range of Christmas, Summer and Halloween themed decorations.

A B2B Only Ecommerce Solution

As a strictly B2B business, the company was in need of a reliable distributor-centric B2B ecommerce platform to serve their registered trade customers and attract new users.

Cloudfy’s functionality has allowed Premier Decorations to have a brochure website for non-logged in users who are restricted from accessing any products and offer registered users all the ecommerce functionality needed to effortlessly place their orders.

Upon landing on the website, visitors can quickly learn more about the company and its services by browsing different sections of the website which showcase past exhibitions, upcoming events and company news and media.

screenshot of Premier Decorations homepage
Checkout their new website

Behind the Scenes

The website allows trade customers to register online or log in and access the full range of products available, including prices and more product information such as custom product descriptions complete with images and custom HTML code support.

Via the Trade view, logged in customers can see a list of products that they can then quickly add quantities of to their basket, while clicking on the product images provides more detailed information about each product. In addition to this, Premier Decorations can use Cloudfy’s functionality to sell individual products, as well as packs of many individual items. This is achieved through product quantity data entered in the back-office system through integration.

Simplification From Integration

The new Premier Decorations website makes the most of Cloudfy’s pre-built integration with Microsoft Dynamics NAV and mSeller, which helps simplify the management of the website, as well as streamlining the processes taking place online.

If you’re also a distributor looking to simplify your ordering process, contact us now to request your free Cloudfy demo.


Your Cloudfy setup comes complete with a rich slate of automation tools and customer self-service features designed to minimize the reliance on your staff for routine tasks. Less admin burden, simpler IT stack, and smoother customer experiences - all out-of-the-box in a fast, turn-key setup.

Core Benefits - Simplify

Save $$$

Boost your bottom line by lowering your IT costs and reducing your admin expenses. Cloudfy's automation tools can slash your processing costs and eliminate multiple software licenses. Plus, you benefit from the IT savings of a done-for-you SaaS solution over pricey in-house development.

Core Benefits - Save


Your Cloudfy solution includes the premier slate of b2b ecommerce features for multi-national distribution that can be switched on as your business scales and your needs adapt: EDI ordering, Punchout, Multi-Store Configurations, Multi-Warehousing, Multi-Currency, Multi-Lingual and so much more.

Core Benefits - Scale
Core Benefits - Simplify Core Benefits - Save Core Benefits - Scale

ERP Integration

Cloudfy comes out-of-the-box with pre-built ERP integrations so launching your connected ecommerce webstore is just a simple, routine configuration task. This turn-key dynamic expedites your time-to-launch and keeps your setup and maintenance costs way down.

The Biggest Challenges for B2B eCommerce Businesses.

Discover How Cloudfy Can Help Your B2B eCommerce Business to Overcome



Streamline your operation, improve customer satisfaction and accelerate your quote-to-cash cycle by giving your clients their own easy-access portal to tackle any-and-all routine requests including:
Customer Self Service

Complex Requirements? Bring it on!


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